In the News

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We’ve spent decades inspiring young children, and during that time we’ve had our share of the spotlight. Please read on for more information, and don’t miss out on behind-the-scenes insight from our executive director C.J. Hirschfield in her “Once Upon A Time at Fairyland” column for the Piedmont Post. If you're interested in the latest Fairyland news, check out our blog!

News Articles

The Original Happiest Place on Earth

Martin Snapp, California Magazine, December 18, 2016

How two UC Berkeley graduates, Arthur E. Navlet and William Penn Mott Jr., invented Fairyland in the late 1940s – and how their dream has survived and thrived into the 21st century.

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Toddler stage: The very little get in on the improv act

Lily Janiak, San Francisco Chronicle, November 5, 2016

“Splish Splash,” a co-production of Fairyland and Bay Area Children’s Theatre, brings live professional theater to audiences age 6 months to 4 years.

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No Fairy(land) Tale: Kids Become U.S. Citizens in Unique Ceremony

Gary Peterson, East Bay Times -  August 1, 2016

Oakland Mayor Libby Schaaf presented citizenship certificates to 19 children at a ceremony at Fairyland’s Aesop’s Playhouse.  

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Oakland Extends Warm Welcome to Youngsters Becoming Citizens

Rachel Swan, – August 1, 2016

Comedian and inspirational speaker Michael Pritchard, who hosted the ceremony for the U.S. Citizenship and Immigration Services, delivered exuberant remarks.

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Brain Gain: Boosting Children’s Vocabulary by Talking, Reading & Singing

Paula Ambrose, KR Foundation - July 30, 2014

Two thousand Oakland families received clothing, blankets and books and were joined by performer José-Luis Orozco, storytellers, storybook characters and community leaders.

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Fairyland helps Clinton close the “word gap” in Oakland and nationwide

C.J. Hirschfield, Oakland Local - July 30, 2014

Schools, libraries, churches and—of course—Children’s Fairyland, will help by distributing campaign materials and reinforcing the message.

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Let’s Talk, Oakland!

Too Small to Fail - July 25, 2014

This week, former Secretary of State Hillary Clinton joined business, hospital and community leaders to announce the launch of “Talking is Teaching: Talk Read Sing,” a multi-media campaign that will help Oakland parents improve their babies’ ability to build vocabulary and set them up for brighter futures.

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Hillary Clinton launches campaign that recommends reading aloud to children from birth

Samantha Clark, Oakland Tribune - July 23, 2014

To mark the start of the campaign, a citywide baby shower with entertainment and educational activities is being held at Oakland's Fairyland.

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Koit Radio Interview on “Today’s World”

C.J. Hirschfield, Today’s World - October 13, 2013

Executive Director C.J. Hirschfield joined the show to talk about Children's Fairyland history and all the great events offered for parents and kids.

Listen to the interview


Emancipation Proclamation at Oakland’s Fairyland

C.J. Hirschfield, Oakland Local - July 19, 2013

C.J. praises Fairyland's interns from Beyond Emancipation, an organization dedicated to helping former foster children thrive.

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Cajitas de cuentos en español en Children's Fairyland

Letecia Mendoza, Al Dia - June 12, 2013

“al Dia con Leticia Mendoza” interviews Bambi and Daniel Ordonez, mother-and-son voice talent for Fairyland’s Spanish-language Talking Storybook Boxes.

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Celebrating “Love Our Lake Day” at Oakland’s Lake Merritt

C.J. Hirschfield, Oakland Local - June 12, 2013

Children’s Fairyland celebrates “Love Our Lake Day,” which featured the Lake Merritt Boulevard grand opening celebration, made possible by the passage of Oakland Bond Measure DD a decade ago.

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Once Upon A Time at Fairyland: Hospitality begins at home

C.J. Hirschfield, Piedmont Post - June 5, 2013

Children’s Fairyland is pleased to partner with local establishments that believe that creating community is just good business.

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San Francisco Shakespeare performs “A Midsummer Night's Dream” at Children's Fairyland

Jane Tyska, San Jose Mercury News - March 15, 2013

Over 400 second and third-grade students attended the event, which was aimed at improving literacy.

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Oakland's Fairyland Children's Theater teaches kids it's cool to be kind

Martin Snapp, Contra Costa Times - January 17, 2013

The heart of the Children’s Theatre program: big kids being nice to little kids.

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